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According to this article there has been an inquiry into the sexualisation and commercialization of childhood, which resulted in the recommendation of stricter regulations for music videos. Most likely there will be an age-rating system for video clips similar to the one used for films. Other recommendations are to make it easier for parents to complain about overly sexualized products and to ban sexually tinted adverts from sites near schools. Retail, advertising and video companies will get 18 months to clear up their activities voluntarily before facing tougher Government regulations. Prime minister David Cameron commissioned the inquiry. He believes parents should be helped to “make sure their kids get a childhood and are not subject to unnecessary and inappropriate commercialization and sexualisation too young.”
I am greatly in favor of an age-rating system for video clips. It’s quite shocking what images young children get to see nowadays. Singers like Lady Gaga and Ryhanna are their idols and role models. Kids imitate their style of clothing and the moves they see in the video clips. In their innocence they don’t understand the sexual references in both lyrics and video clips. I do think parents play an important role in what they let their children watch and listen too, but it would be a great help for them if there would for example be restricted times for these type of videos to be shown.
I am greatly in favor of an age-rating system for video clips. It’s quite shocking what images young children get to see nowadays. Singers like Lady Gaga and Ryhanna are their idols and role models. Kids imitate their style of clothing and the moves they see in the video clips. In their innocence they don’t understand the sexual references in both lyrics and video clips. I do think parents play an important role in what they let their children watch and listen too, but it would be a great help for them if there would for example be restricted times for these type of videos to be shown.
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